20 Unique and Creative Product Packaging Designs

Added by Edan Barak on Nov 19, 2018
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STR Heineken Bottle

To the ordinary eye this may look like an ordinary bottle of Heineken. However, it's anything but ordinary. When you go to a bar or a nightclub you want something original, not something dull and boring - that's exactly where this bottle comes in. It has actually been designed with special paint so that when placed under UV light, it shines and glows like nobody's business. It's an awesome idea as there are millions of designs and slogans that could be used - why nobody's thought of this before, I've no idea!

STR Heineken Bottle

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Fit Buns

High protein bread is a staple in the diets of fitness fanatics and body builders alike - they eat it as part of their mission to achieve washboard abs. Now, they can actually see what they're striving for and use it as their motivation...in the form of the bread itself. Ingenious packaging looks like a man lifting up his T-shirt (swoon) to reveal his perfectly formed abs...or should I say buns? Either way, the packaging designers here have managed to create something quirky and fun out of something otherwise boring and ordinary.

Fit Buns

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Poilu Paintbrushes

You might have thought that paintbrushes are dull, average, unimaginative items, and there's no way you could breathe new life into them. Luckily, these clever folk have proved you wrong. With just a few happy faces drawn onto ordinary cardboard paintbrush packaging, it looks as though the brushes' bristles are actually mustaches. This is packaging which definitely brings a smile to your face - which is exactly what the manufacturers were hoping for!

Poilu Paintbrushes

Poilu Paintbrushes Multi

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Ramm ND's Lingerie Beer Cans

They say that sex sells, and in the case of Ramm ND's lingerie print beer cans, I'd say they're right...whoever 'they' are. One can on its own is nice enough, but it isn't all that special. However, place two next to each other, and they really come alive!

Two of these cans bear an unmistakable resemblance to a lady's stockinged legs - and if ever there was something that would encourage men to buy, a lady in stockings is it. Aimed at the predominantly male drinking market this idea is genius, as it encourages shoppers to buy more - two legs are better than one!

Ramm ND's Lingerie Beer Can

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Noté Headphones

No, this has nothing to do with the Nissan Note or the Samsung Galaxy Note: these are Noté headphones, which are pronounced quite differently! The main reason why people use headphones is to listen to music on the go, which is something the packaging designers wanted to highlight to the customers.

Noté Headphones

Gone are the days of being able to see the ear buds, with the wire neatly tucked away behind the cardboard so you can't see it. These guys actually made a feature out of the cord, wrapping it around the cardboard. Then, by slotting the ear buds through as well, they ensured that the headphones themselves actually end up looking like a musical note. Clever, no?

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